Murata and Kowa: KeePace, the Electric Walking Assist Car
Business Wire
Murata's technological PR robots — the "MURATA BOY" bicycle-riding robot and "MURATA GIRL" unicycle-riding robot — use inverted pendulum control technology centered on gyro sensors to detect the inclination of the robot body to achieve "stopping without falling over," where the robot comes to a standstill without toppling over. The company applied this technology and exhibited a concept model of an Electric Walking Assist Car at last year's CEATEC JAPAN 2011. Now it has worked on the joint development of this kind of vehicle with Kowa Co., Ltd., which has cornered a 50% share of Japan's market for Electric Walking Assist Car for the elderly and handicapped, as a personalized transport vehicle designed to be used by the elderly and the handicapped who have problems walking. Incorporated in the "assist control systems," which are a Murata core technology, are Murata's MEMS gyro sensors and inclinometers and the inverted pendulum control technology that makes use of these sensors, and by the optimal design of the drive mechanism and control units, a smaller size has been achieved while the uphill mobility support and turning functions have been significantly enhanced.
Mr. Hideharu Ieki, Executive Vice President of Murata Manufacturing says, "We believe that there is still plenty of room for electronics to find uses in nursing care and welfare equipment. We at Murata are hoping to move our products onto the market with all due speed as an example of being in the vanguard of the health care field to which Murata is currently paying a great deal of attention."
Terminology & On-board sensors products
*1 MEMS gyros sensor:
This angular speed sensor detects changes in inclination and curvature. In car navigation systems, it serves to identify the car's present position by detecting changes in the direction in which the vehicle is moving. Elsewhere, it is also being used for camera shake compensation and sensing motion using remote control.
*2 Inclinometers:
This sensor measures angles of inclination. The inclinometers made by Murata Electronics Oy (formerly VTI) is featured in the KeePace. This product features (1)high accuracy, (2)high reliability and (3)high practicability. It is mainly used in forklift trucks, cranes and other construction equipment, leveling devices for measuring horizontality on construction sites and measuring systems (artificial horizons) in aircraft.
*3 Inverted pendulum control technology:
This balance control technology prevents tip-over by the robot's sensing its own inclination and then moving the body in the direction in which it will tip over.
Murata in Brief
Murata Manufacturing Co., Ltd. is a worldwide leader in the design, manufacture and sale of ceramic-based passive electronic components & solutions, communication modules and power supply modules. With annual revenues of ¥585 billion (~$7.1B USD), Murata is committed to the development of advanced electronic materials and leading edge, multi-functional, high-density modules. The company has employees and manufacturing facilities throughout the world. For more information, visit Murata's website at http://www.murata.com/
Corporate overview of KOWA CO., LTD.
Company name: KOWA CO., LTD.
Address: 3-159-1, Kaisan-cho, Sakai-ku, Sakai-shi, Osaka
Established: April 1965
Representative: Director, President: Hideaki Tamada
Capital: ¥162.9 million
Sales: ¥3 billion
Business lines: Development, planning and design, manufacture and sale of general walking cars, walking aids, silver cars, wheelchairs, walking canes, shoes, bath goods, meals and health related products, flooring and clothing related products, toilet support related products.
Number of employees: 95 staff members in Japan, 461 staff members on a consolidated basis (as of March 2012)
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50415369&lang=en
Posts
Thank you for reaching out to us. We are happy to receive your opinion and request. If you need advert or sponsored post, We’re excited you’re considering advertising or sponsoring a post on our blog. Your support is what keeps us going. With the current trend, it’s very obvious content marketing is the way to go. Banner advertising and trying to get customers through Google Adwords may get you customers but it has been proven beyond doubt that Content Marketing has more lasting benefits.
We offer majorly two types of advertising:
1. Sponsored Posts: If you are really interested in publishing a sponsored post or a press release, video content, advertorial or any other kind of sponsored post, then you are at the right place.
WHAT KIND OF SPONSORED POSTS DO WE ACCEPT?
Generally, a sponsored post can be any of the following:
Press release
Advertorial
Video content
Article
Interview
This kind of post is usually written to promote you or your business. However, we do prefer posts that naturally flow with the site’s general content. This means we can also promote artists, songs, cosmetic products and things that you love of all products or services.
DURATION & BONUSES
Every sponsored article will remain live on the site as long as this website exists. The duration is indefinite! Again, we will share your post on our social media channels and our email subscribers too will get to read your article. You’re exposing your article to our: Twitter followers, Facebook fans and other social networks.
We will also try as much as possible to optimize your post for search engines as well.
Submission of Materials : Sponsored post should be well written in English language and all materials must be delivered via electronic medium. All sponsored posts must be delivered via electronic version, either on disk or e-mail on Microsoft Word unless otherwise noted.
PRICING
The price largely depends on if you’re writing the content or we’re to do that. But if your are writing the content, it is $60 per article.
2. Banner Advertising: We also offer banner advertising in various sizes and of course, our prices are flexible. you may choose to for the weekly rate or simply buy your desired number of impressions.
Technical Details And Pricing
Banner Size 300 X 250 pixels : Appears on the home page and below all pages on the site.
Banner Size 728 X 90 pixels: Appears on the top right Corner of the homepage and all pages on the site.
Large rectangle Banner Size (336x280) : Appears on the home page and below all pages on the site.
Small square (200x200) : Appears on the right side of the home page and all pages on the site.
Half page (300x600) : Appears on the right side of the home page and all pages on the site.
Portrait (300x1050) : Appears on the right side of the home page and all pages on the site.
Billboard (970x250) : Appears on the home page.
Submission of Materials : Banner ads can be in jpeg, jpg and gif format. All materials must be deliverd via electronic medium. All ads must be delivered via electronic version, either on disk or e-mail in the ordered pixel dimensions unless otherwise noted.
For advertising offers, send an email with your name,company, website, country and advert or sponsored post you want to appear on our website to advert @ alexa. ng
Normally, we should respond within 48 hours.