Some telecommunications network service providers have sent notices to their customers of the new charge.
“Please note that from Oct 21, we will charge N4 per 20 seconds for USSD access to banking services. Thank you,” a notification sent by MTN to customers read.
Banking services were introduced on USSD channels to ensure easier access to banking services.
Before now, telcos charged customers per USSD session.
This charge differed across networks with the highest being N20 per session.
However, this new charge would mean that customers will be charged N12 for every minute spent on the USSD channel.
Already, the development has elicited reactions from customers and they have taken to social media to express how they feel on social media.
Some customers went as far as sending messages to their banks for further information on the charges.
Some banks have responded saying their charges remain unchanged.
“Our fees and charges on the USSD service remain unchanged and all our services are available,” Access Bank’s Twitter account replied a customer.
Here are some of the reactions from Twitter.
@MTNNG @MTN180 yesterday I asked why you sent me a message about new charges on banks USSD usages, you insisted it was at the instance of banks, well one of my banks @FirstBankngr have DMed to say they didn't ask you to do such.— Donan Joshua Amillah (@DonanAmillah) October 20, 2019
Can you show some proof?@DrIsaPantami @henryshield pic.twitter.com/s4REJa0U2Z
1. VAT on an increase.— Alex Oluwatobi (@alexlobaloba) October 20, 2019
2. Toll gate is coming back.
3. Charges on cash deposit & withdrawal has been implemented.
5. N50 stamp duty on PoS transaction over 1k.
6. Payment for the renewal of National ID card.
7. USSD charge for banking services.
Sighs, it is well. 🚶♂️ pic.twitter.com/7JZxbQ2Qhg
About that USSD thing, I noticed that @ZenithBank has been deducting N15 Everytime I use their USSD code to check my account balance... Just checking my account balance ooo!— Dr Emmanuel (@DoctorEmto) October 20, 2019
Well, if I can't beat them, I may as well own a bank one day. It's a good business venture. 🏦🤔
If you know how payment services work, you'll understand that USSD service use can never be free. The banks have been the ones paying the Telcos for the service, but now they've decided to shift the payment to the consumers. Well, I can't relate cos I don't use USSD.— Wale Adetona (@iSlimfit) October 20, 2019
Please @ZenithBank why would you request @MTNNG to charge me directly for USSD services... Why would you @MTNNG take order from @ZenithBank on my guide. Did I introduce the two both of you together🤔...... Both of you ain't permitted to #MoneyHeist my account..... Be Guided!!!!💅 pic.twitter.com/KjV16LaJzu— Entheous.vheeky (@EVheeky) October 20, 2019
Thank you for reaching out to us. We are happy to receive your opinion and request. If you need advert or sponsored post, We’re excited you’re considering advertising or sponsoring a post on our blog. Your support is what keeps us going. With the current trend, it’s very obvious content marketing is the way to go. Banner advertising and trying to get customers through Google Adwords may get you customers but it has been proven beyond doubt that Content Marketing has more lasting benefits.
We offer majorly two types of advertising:
1. Sponsored Posts: If you are really interested in publishing a sponsored post or a press release, video content, advertorial or any other kind of sponsored post, then you are at the right place.
WHAT KIND OF SPONSORED POSTS DO WE ACCEPT?
Generally, a sponsored post can be any of the following:
Press release
Advertorial
Video content
Article
Interview
This kind of post is usually written to promote you or your business. However, we do prefer posts that naturally flow with the site’s general content. This means we can also promote artists, songs, cosmetic products and things that you love of all products or services.
DURATION & BONUSES
Every sponsored article will remain live on the site as long as this website exists. The duration is indefinite! Again, we will share your post on our social media channels and our email subscribers too will get to read your article. You’re exposing your article to our: Twitter followers, Facebook fans and other social networks.
We will also try as much as possible to optimize your post for search engines as well.
Submission of Materials : Sponsored post should be well written in English language and all materials must be delivered via electronic medium. All sponsored posts must be delivered via electronic version, either on disk or e-mail on Microsoft Word unless otherwise noted.
PRICING
The price largely depends on if you’re writing the content or we’re to do that. But if your are writing the content, it is $60 per article.
2. Banner Advertising: We also offer banner advertising in various sizes and of course, our prices are flexible. you may choose to for the weekly rate or simply buy your desired number of impressions.
Technical Details And Pricing
Banner Size 300 X 250 pixels : Appears on the home page and below all pages on the site.
Banner Size 728 X 90 pixels: Appears on the top right Corner of the homepage and all pages on the site.
Large rectangle Banner Size (336x280) : Appears on the home page and below all pages on the site.
Small square (200x200) : Appears on the right side of the home page and all pages on the site.
Half page (300x600) : Appears on the right side of the home page and all pages on the site.
Portrait (300x1050) : Appears on the right side of the home page and all pages on the site.
Billboard (970x250) : Appears on the home page.
Submission of Materials : Banner ads can be in jpeg, jpg and gif format. All materials must be deliverd via electronic medium. All ads must be delivered via electronic version, either on disk or e-mail in the ordered pixel dimensions unless otherwise noted.
For advertising offers, send an email with your name,company, website, country and advert or sponsored post you want to appear on our website to advert @ alexa. ng
Normally, we should respond within 48 hours.